November 2010

SEO is not just for websites anymore - now optimizing for TV

With the recent release of Google TV, the integration of the web and television seems most certain. Even if Google doesn't get it right out of the gate, it's inevitable that at some point the two will converge. I know we have been hearing this for years, but the advertising possibilities are too great to ignore and the technology is at the point where it is viable. The main concern now will be the interface and how we interact with both at the same time. Since our active interaction with the web is much different from our passive interaction with TV.